Verifying your Merchant Center is an essential step to ensure your products and ads appear correctly in Google Shopping. This step-by-step guide will show you how to verify your Merchant Center so you can start promoting your products on Google Shopping without any hassle.
Step 1: Log in to your Google Merchant Center account
To get started, you'll need to log into your existing Google Merchant Center account. Go to the Merchant Center website (https://merchants.google.com) and log in with the correct credentials. If you don't have an account yet, create one before proceeding with verification.
Step 2: Navigate to 'Settings'
Once logged in, click on the gear icon in the top right corner of the dashboard. Select 'Settings' from the drop-down menu.
Step 3: Select 'Verification'
In the settings page, find the 'Company Information' section and click 'Verification' in the side menu.
Step 4: Start the verification procedure
Here you will find the option to verify your Merchant Center. Click the 'Verify Now' button to begin the process.
Step 5: Choose a verification method
Google offers different verification methods depending on your location and business needs. The available options may include:
A. Verification via Google Search Console: If you already have a Google Search Console account, you can choose this option and follow the required steps to verify your website.
B. HTML File Upload Verification: This method requires you to upload a specific HTML file to the root directory of your website. Google will check this file to verify your website.
C. Verification via Google Analytics: If you use Google Analytics, you can choose this option and follow the verification instructions.
Step 6: Follow the instructions for the chosen method
Depending on the method you chose, follow the specific instructions to complete your verification. This may include adding meta tags to your website, uploading files, or connecting your Google Merchant Center account to Google Search Console or Google Analytics.
Step 7: Wait for approval
Once you complete verification, Google will review your application. This may take some time. Be patient and make sure you meet all requirements.
Step 8: Verification Confirmation
Once approved, you will receive confirmation that your Merchant Center has been successfully verified. From that moment on you can upload products and advertise on Google Shopping.